Tracking and Data Services
TurfTrax Racing Data Ltd (TRD) has developed and patented a fully transportable radio frequency tracking system which captures a horse race as data in real time enabling the production of accurate in-running data feeds. The feeds can be used to power a range of bespoke data and form services for use by the racing, betting and media industries in addition to supporting the racing authorities for integrity purposes.
Service Provision
- Real time data generation to create new betting opportunities
- Data distribution to TV Channels and Media
- On course data display via CCTV and Big Screen
- Bespoke Microsites
- UK and International commercial exploitation of data
- Integrity Services
UK clients include major racecourses represented by Racing UK and Arena Leisure Racing Plc, media companies, high street and online bookmakers and the general race going public. Internationally TRD is in discussion with racing, media and betting authorities in Japan, Australia, France, Italy, Sweden, Cyprus, Hong Kong and New Zealand.